Landing Pages
On Web Marketing™ creates landing pages built to convert visitors into qualified leads. Every page is streamlined for focus, clarity, and action—making it the ideal companion for campaigns, ads, and email outreach. Pages load fast, look great on any device, and integrate seamlessly with your tracking and form systems.
When to use a landing page
- For PPC or display ad campaigns that need targeted conversion tracking
- For email or direct response campaigns with a single, clear CTA
- For trade shows, webinars, or seasonal offers
- For testing new offers before building full site pages
Built for conversion
- Structure: Short, focused copy with headline, proof, and CTA above the fold
- Trust: Testimonials, logos, or statistics to support credibility
- Design: Clean, mobile responsive layout that guides the eye naturally
- Speed: Optimized code for instant load times and lower bounce rates
Tracking and optimization
Each landing page is prewired with analytics and goal tracking, plus optional heatmaps or A/B testing scripts. Our Indexing Intelligence system records crawler visits to confirm visibility and page reach across campaigns.
Form handling with XOBase™
- Smart routing by source, campaign, or location
- Spam logic with honeypots and word filters
- Simple dashboards and export logs for follow up
- Optional auto replies and CRM integration
Options and variations
- Long form or short form layouts
- Lead magnets with file delivery or gated content
- Video integration and dynamic testimonials
- Localization for multi region or multi brand campaigns
Process overview
- Discovery: Define campaign goals, message, and offer
- Copy & layout: Structure content for maximum clarity and flow
- Design: Build mobile friendly layouts that convert
- Integration: Add forms, tracking, and automations
- Optimization: Review results and refine based on data