Article 95

How an Information Center differs from a generic collection of resources.

Information Center article

What is the difference between an Information Center and a resource library

Part of the On Web Marketing™ Information Center.

Clarifies why structure and search intent matter more than the label.

Many sites use phrases like resource library or knowledge base. An Information Center is similar in spirit, but it emphasizes search aligned structure and question driven topics rather than simply housing a collection of files.

What a typical resource library focuses on

  • Storing assets such as PDFs, videos, and recorded webinars.
  • Grouping items by format or date instead of by user questions.
  • Serving as a repository rather than a guided path.

This can be helpful, but it is not always friendly to search engines or first time visitors.

What sets an Information Center apart

  • Content is planned around real world questions and scenarios.
  • Articles are structured for scanning and depth, not just storage.
  • Navigation reflects how visitors think, not how assets are filed.

You can still host downloadable resources, but they live inside a question oriented framework that supports both organic search and visitor understanding.

Turn Information Center ideas into leads

If this article sparked ideas for your own website, we can help plan and build an Information Center that fits your business, your content, and your existing site structure.