As your business evolves, some Information Center articles may describe services you no longer provide or positions you have outgrown. You need a way to handle these pages without confusing visitors or search systems.
Decide whether to update, redirect, or retire
- If the core question is still relevant, update the article to match your current offer.
- If there is a clearly better replacement page, use a redirect.
- If the topic is no longer relevant at all, consider removing it.
This keeps your Information Center aligned with what you actually do today.
Communicate changes clearly to visitors
- Where needed, add short notes that explain what changed and why.
- Point readers to the most current guidance or services.
- Review internal links so they no longer point to outdated material.
Regularly checking for misaligned articles ensures that organic visitors see a current, accurate picture of how you can help them right now.