Before you create new Information Center articles, it helps to know what you already have. Many sites contain useful material that can be updated, reorganized, or combined into stronger pieces.

Inventory your current content

• List all existing blog posts, guides, and resource pages.
• Note titles, topics, and approximate quality for each.
• Mark which pieces still reflect your current positioning.

The goal is to see patterns, not to create a perfect catalog.

Decide what to keep, merge, update, or retire

• Keep articles that are strong and aligned with your Information Center themes.
• Merge overlapping posts into one better structured page.
• Update pieces that are solid but out of date.
• Retire content that no longer fits your audience or offers.

An audit like this gives you a cleaner foundation so new Information Center content has room to perform without competing with thin or redundant pages.